How many different social media accounts do you have? I’m guess there are even a few you have forgotten you signed up for. I’m certainly guilty of this, checking out something new then losing interest as it fails to gain participants or just doesn’t appeal to me (and can someone please explain Snapchat to me). This... Continue Reading →
Instagram for Mobile Experiential Programs
A few weeks ago in a “Travel Tuesday” post I shared a few of the mobile apps that Josh and I can’t live without. Well this list didn’t include any social selections. I wanted that post to be more about the things you might not have on your phone. We both use Facebook throughout the... Continue Reading →
Coming This Week: January 31st – February 6th
One more week of Texas and well Texas weather. Then it is onward to California and all our rowdy friends there. Look Bairds we are coming!!!! Song of the Week: http://www.youtube.com/watch?v=oMBMgxUw6YQ Week in Review: San Antonio treated us well!!! We had some amazing food - check out Cured, amazing sites - the Riverwalk, and out... Continue Reading →
Experiential Impact
Last week I chatted a little about how hashtags and QR codes can be used on the actual surfaces of marketing vehicles, but where are they pushing consumers and why? In the mobile experiential world there are few programs that have the goal of only reaching consumers attending that event. There are exceptions to the... Continue Reading →
Coming This Week: January 24th – 30th
Week one in Texas was smooth, although the cool temps surprised me. I know that it rains in Texas but I'm never ready for it. This week should be a nice, enjoying the sights in San Antonio. One of the locations we are going to is an Air Force base, I was there 20 years... Continue Reading →
Hashtags and QR Codes
Josh and I recently had a conversation about his love of QR codes. He has been an advocate for years to include QR codes on the external wrap of trailers. One of the first things we teach new road staff of the mobile experiential firm we work for, is that the job doesn’t stop when... Continue Reading →
Coming This Week: January 17th – 23rd
Texas here we come!!! Sweet home Dallas. It's one week in Dallas, one in San Antonio, and another in Dallas. Song of the Week: Golden Years - David Bowie http://www.youtube.com/watch?v=HRD0ghlFSgk Week in Review: What do you do when stuck in a city full of snow and no events going on? Well if you were a... Continue Reading →
Coming This Week: January 10th – 16th
We are going to be in Indy all of this week, finishing up a few things before the tour launches. Soon we will head south for some time in Texas. Week in Review: After a week back in the office we headed to Indianapolis. My favorite part of Indy is how close it is... Continue Reading →
Coming This Week: January 3rd – 9th
Today we head to Chicago to watch our Bears take on the Detroit Lions, our Christmas present to each other. After that we roll back to work, to Indy and beyond. Song of the Week: The Reckoning Song by Asaf Avidan & The Mojos (Wankelmut Remix) http://www.youtube.com/watch?v=H_jzuxM3O8M Week in Review: We did in fact see Star Wars... Continue Reading →
Coming This Week: December 27th – January 2nd
While our winter break is a bit short this year, it's not been short on fun. Last week was a great visit with my family in central Illinois; today we are heading north. This week we will be with Josh's big fun family. For Christmas we decided to skip exchanging gifts with each other and... Continue Reading →
The Roving Van Gelders 