Chronicling the adventures of an elite experiential marketing team. From the nine years on the road to new adventures in Portland, OR. We are the Roving Van Gelders and we can’t wait to see you down the road.
Over the last nine years on the road we have worked with countless clients, taken exhibits to 48 states, and been exposed to a diversity of industries. While no two tours are the same, there are some national events that tend to draw in our customers each year. You can always count on at least... Continue Reading →
It's not every day that one of us has to crawl under a counter to work on plumbing but believe it when we say there is no typical day on a marketing tour! At a recent event we had a little tiny leak one a fixed coolerJ. Had that drain failed during a show we... Continue Reading →
One of the best parts about summer when you work in the experiential marketing field is the prospect of taking out new tours. So many programs launch as temperatures rise and the opportunity to be a part of events that draw people out comes. When looking at new programs there are a thousand things to learn about the... Continue Reading →
During dinner a few weeks back we started to both bring up examples of times we have broken the rules. Looking back at our early days in promotional marketing, there were many times we joined crews of brand ambassadors handing out fliers and giveaways. Rarely did we have a permit to be there. To be frank it... Continue Reading →
You can see from the red pins on the map that we are getting a little time in Florida, it looks like we will spend the batter part of two weeks soaking in some sun. We will need it, very shortly we will be off to Canada. Song of the Week: B.E.R. - Night Begins... Continue Reading →
We often make references to "Living the Brand", which covers not just how you present yourself but also how you approach working on a new project. To create and maintain dynamic programing you will want to “know the brand” throughly and also have some insight into the industry. While we did extensive research about our... Continue Reading →
We are starting a fairly mile heavy, year-end push. As you can see over the next three weeks we will be hitting a different markets, the rest of the year will be much the same. This week has us up in the Northeast, with a stop near Boston and then onto my beloved New Hampshire.... Continue Reading →
Well this could be an interesting week. I am once again home to visit with my folks but this time Josh is out on a tour. He has been able to step in and take out a program for Sprint, this is a small trailer that sets up at mostly community events. He is hitting... Continue Reading →
This week we will be spending part of the time in Detroit. Josh is heading to Indianapolis while I am going home to spend some time with my folks. Next week I'll be home still and Josh will be in Detroit, his is working with a lower mileage program this summer. Song of the Week: Hurricane... Continue Reading →
I actually have no idea where we will be this week. We are starting the week still at home with my folks and then heading back to Detroit. I am certain that there will be some travel and adventure to have but I don't know what that will be. Song of the Week: Dirty Paws... Continue Reading →
The Roving Van Gelders 